Kickstarter, a website where people can offer donations to help fund interesting projects, has made some rather big news lately in the gaming community. Several low-budget game companies have turned to Kickstarter for their primary funding, with notable success. So where does that leave venture capitalists, the people who would normally lay down the cash for such financial adventures? GamesIndustry has the story.
In a world where your product might only be worthwhile to maybe a thousand people on the whole planet, the internet gives you the means to reach those people. Kickstarter gives you the means to engage those people and get them to fund your idea. It’s extremely niche, perhaps, but then, there are an awful lot of niches on the internet.